
​​​
ANOTHER DAY, PAUL MCCARTNEY
RECORD STORE DAY 2012
ART DIRECTION // EDITORIAL DESIGN // ZINE
A restorative reissue of McCartney’s Another Day, complete with the patina of time.​​
​
This early project, created during my time in-house for Paul McCartney at MPL Communications, involved rebuilding the original 7" artwork for Another Day as a limited-edition pressing. It was a process of reverent reassembly rather than redesign – an exercise in typographic precision and material fidelity. Drawing on multiple original pressings, archival references, and high-resolution scans, I digitally reconstructed the artwork from the ground up. Every component was redrawn or retouched by hand to retain the spirit and surface texture of the original print production.
​
The front cover – a duotone portrait of Paul and Linda – was carefully reconstructed with minimal correction, preserving the grain and immediacy of its 1971 iteration. On the reverse, the original layout was subtly adapted to include the 2012 RAM archive collection sleeve, connecting this re-release to its contemporary context. Importantly, the artwork was not only reproduced but purposefully distressed. The folds, scuffs, and physical impressions of a record left inside a paper sleeve were all embedded within the artwork itself. This gave the object the aura of something unearthed rather than reissued. The sleeve behaves like a relic: marked, handled, and timeworn.
​
The label design continues the magenta from the sleeve, producing a flash of colour when the record is revealed. A semi-gloss stock was chosen to echo the tactile qualities of early-70s singles while ensuring production durability and consistency. This was a restorative project: a careful return, not a redesign – bringing a small fragment of pop history back into print with tact, clarity, and care.
​
Artist: Paul McCartney
Labels: MPL, Hear Music, Concord​
Design: Billie Temple