
BITTEN, CHIKINKI
ART DIRECTION // ALBUM & PACKAGING ARTWORK // FORMAT LED DESIGN
Early work exploring tension through image, type, and surface.
Vinyl and CD packaging for Chikinki’s final studio album Bitten, released by Sony BMG and Rough Trade. An early project from 2011 that laid the groundwork for a practice rooted in conceptual clarity, material precision, and format as narrative.
The brief was open, but the album’s title offered a clear point of departure. The cover is a study in graphic tension – clean, open space interrupted by something visceral. A single image, tightly cropped: a cheetah’s open mouth. Teeth, tongue, pause. The title appears in an irregular, hand-drawn scrawl – more feral than fixed. Together, image and typography create a visual jolt: raw energy held against restraint. That tension extends across both formats; the cheetah reappears not as a figure, but as textures. Its fur moves across back covers, inserts and interior panels, while disc labels reveal a set of teeth – turning the act of removal into a quiet punchline.
Typography throughout was treated with restraint, using a compact sans serif applied with control across formats. Inside the liner notes booklet, the mouth becomes a graphic motif – mirrored, rotated, and multiplied across spreads. The contrast between typographic control and photographic intensity reinforces visual tension at the heart of the design.
While early – and not as refined as later work – the project remains a touchstone. It reflects a way of working that continues to shape larger commissions: that form should be led by concept; that image, type, and material must operate in dialogue; and that the physical structure of a format can be as narratively potent as the content it contains.
Artist: Chikinki
Labels: Sony BMG, Urban Cow, Rough Trade
Art Direction & Design: Billie Temple








